Music Video Production Company

All About Low Budget Music Video Production

The words ‘low budget’ tend to have negative connotations especially when they are used to describe the pricing of products and services in the market. The truth is, low budget videos do not have to be cheap or of poor quality. An experienced video producer can produce videos at a lower price, by using strategies that can help to cut costs without compromising on quality. On the other hand, a poor quality music production is produced by compromising on quality. For example, using inexperienced camera men and poor video editing are some of the undesirable cost saving tricks that are applied by bad producers.

A good low budget music video production company applies good carefully planned strategies to cut costs and deliver a good video. One of the strategies they employ to cut cost is to involve their clients in the scripting of the video. This helps both the client and the producer to schedule their videos and reduce time spent to shoot it. By understanding the schedule of the client the producer can strategize on how he is going to organize hiring of equipment, location and extras needed for the music video.

The client may suggest or write a script that may end up being too expensive. The job of a producer is to suggest alternatives that are less expensive but still good enough to be interesting. One of the common alternatives for low budget productions is the green screen. The green screen effects can be done by anybody, but to use such backgrounds and effects you need proper equipment and skill, otherwise you may end up making very poor quality videos.

There are artistes who have become popular, especially on the internet through low budget music videos. One such artiste is Mark Gormley. Mark Gormley became famous on Youtube when he posted some of his low budget videos on the site. Some of his videos were made using green screen effects. His music videos became popular because they had themes that were different from the other predictable music videos.

Here are some of the low budget video production companies that can produce videos for less than $10,000;

King Cine: This is a music video production company based in Florida that produces low budget music videos. They also produce wedding videos and commercials. They offer video marketing packages alongside music video production, to help you promote your videos online. The following is a link to a music video produce by King Cine (http://www.youtube.com/watch?v=H9pJrWEcErM&feature=plcp).

z2pro.com: This is a production company that has produced low budget music but high quality videos. Most of the people in their production were once musicians. Their videos are shot in a limited number of locations but have great concepts. They do all kinds of music videos, but most of the videos they have done are rock music videos.

Moving Image Inc: This video production company based in Texas, has high quality equipment and produces music videos based on their client’s budget.  They have produced a number of low budget videos which are relatively popular.

Looking for Toronto video production? Go to this page.

Posted by Admin - October 25, 2012 at 12:55 am

Categories: Companies   Tags: , ,

Video Production Equipment

Equipment You Need For Professional Video Production

Before you can choose the equipment needed for a professional video production, you need to be clear on the kind of video production you are going to do. If the professional video production is for events such as weddings, you may need a video production kit that is lightweight and easy to carry. It is important to consider what you buy based on the type of video production you are going to do.

The most important video production equipment you are going to need is a camcorder. The quality of a simple video shoot will depend on the type of camera you choose. The most common types of cameras in the market are HDV, Mini DV, Digital Betacam and DV 50. HDV and mini DV can produce high quality video, but are not the best if you are going to be adding sophisticated post production video effects. If you are going to produce green screen videos and add your own backgrounds using chroma-key, you may want to go for Digital Betacam or DV50. Another important thing to consider when buying a camcorder is ability to add detachable lenses and mount it on a tripod stand.

Another thing you need to have is a tripod. There are simple tripods that are affordable and can be bought online for about $30 and there are others that cost hundreds of dollars. The difference in price is determined by the number of features they have. They are cheaper ones may not be easily detached and its head can only move within a limited angle. Some tripods have mechanisms that allow you to easily detach the camera from the tripod, so that the camera man can quickly move to another location and shoot without the tripod.

Stabilizers are also important in professional video production. They help to stabilize the camera so that the picture remains steady. Some cameras have inbuilt stabilizers and so you may not need an external one. However, if you are shooting outdoors and covering events that are characterized by a lot of movement, then you need to consider an external stabilizer because an internal one has very limited capability. There are also shoulder strap stabilizers suitable for people who use handheld camcorders.

Professional video production equipment is not complete without a good external microphone and lighting equipment. An external microphone is important if you are going to produce high quality sound. For good lighting you need the light bulbs, bulb holders as well as a set of reflectors. It possible to buy all of them together as a complete set.
You also need video editing software such as Videopad, Final Cut Pro or Adobe Premiere pro. Video Pad is simple and is suitable for beginners. It is cheaper than the others but is adequate for adding basic effects. Adobe Premiere Pro and Final Cut are great if you want to add sophisticated video effects.

Other things you may need to add to your video production kit include the green screen, carry bag and a battery charger for your camcorder. A green screen can be made at home with a sheet, but buying one is better because it comes with the right shade of color. When buying a charger make sure you buy an extra battery so that you can simply switch batteries, instead removing it from the camera and waiting for it to charge.

Posted by Admin - October 25, 2012 at 12:53 am

Categories: Equipment   Tags:

Radio Broadcasting Careers

Many people think radio is all about announcers sitting behind microphones. However, there is more to radio careers than just that. In fact, there are numerous radio career jobs out there for those that long to make the radio world their life.

Naturally, we’ll start with radio announcers. These careers require college degrees in an appropriate major, such as broadcasting or communications. It’s oftentimes best to start at a school radio station or as an intern at a local station. However, you can’t teach a naturally good speaking voice, so it also helps to have a God-given vocal tone. It’s also good to be well versed in a lot of show topics, particularly music, current events, politics and sports. Radio show hosts average about $40,748 a year.

Radio stations also need technical staffs, which include radio engineers. These departments might incorporate chief engineers, directors of engineering, communications engineers and master control engineers. Basically, these individuals see to it that all the systems are working correctly. Bachelor’s degrees in computer engineering or electrical engineering are strongly recommended for these positions. Additionally, those that take on such careers must be licensed by the Federal Communications Commission, and being certified by the Society of Broadcast Engineers (SBE) is also a big plus. The SBE also credentials Certified Audio Engineers and Certified Broadcast Networking Engineers. These engineers average about $53,000 a year.

As with many other career fields, radio stations also utilize sales managers to help sell radio advertising. Although this job doesn’t require a degree, it always helps to have one in something like advertising or marketing. Managers usually work their way up from junior account executives and lower-level sales associates. Sales managers’ salaries vary quite a bit, but the best ones in large media markets make salaries in the high double figures.

A step up from being an announcer is the role of programming director. This job entails determining the creative vision for a radio station or program. Program directors usually have 4-year degrees in communications. Program directors average t $43,877 a year.

General Managers are the top of the line, when it comes to radio station positions. These executives focus on the overall financial well-being of a radio station. At smaller stations, general managers may wear many hats, such as overseeing accounting and administrative issues. However, bigger stations might have full staffs to deal with such matters. Bachelor’s degrees in business are normally required to be a good candidate for any general manager job. General Managers average between $65,000 and $70,000 annually.

Clearly, there are more jobs than met the ear when it comes to radio station employment. Although the talented voices get most of the attention, there are also plenty of folks working behind the scenes. Without the engineers, for instance, the program hosts wouldn’t have an electronic forum, so to speak, to use their talents. If salespeople didn’t sell adds, the station couldn’t remain on the air. Program directors and station managers make the big decisions about the direction of any radio station, so their guidance is essential. You may want to be just like your favorite radio host one day, but don’t get dismayed if your talents just aren’t cut out for such an on-air job. There still might be a place for you in radio.

Posted by Admin - October 25, 2012 at 12:51 am

Categories: Careers   Tags:

Audio Production Company

Listing down some of the top audio production companies

The music recording industry is a multi-billion dollar industry. Numerous audio production firms in the United States are engaged in this field.  An audio production company records music for artists they handle, managing the entire music production process from start to finish. An audio producer usually gives inputs on both the artistic and technical sides of production, or even recording and production services in exchange for a share of the future sales of the recording.  Audio production firms are often headed by record producers who have the skill and talent for analyzing music and a nose for seeing and harnessing musical talents.

In an audio production company, music producers are considered as the employees, with the music content as their end product. Music producers can work in an audio production company as an exclusive employee, or work as a freelance producer. Music producers are often allowed to collaborate with writers and talents in creating music.

Audio production companies also give music artists recording contracts. Audio production firms pitch new talents to major and independent record labels. Music production firms are also responsible for live concerts and shows, photo shoots, recording of demos and promoting and marketing of their artists.

Veneto West

Veneto West is owned by record producer Ronan Christ Murphy. His studio is based in Los Angeles, California. He has worked around the globe, producing albums of bands like Dishwalla, Weezer, Tool, Ministry, King Crimson, Steve Morse, The California Guitar Trio and Steve Stevens.  Murphy began his career 25 years ago by singing in a band based in Washington D.C. After a few years of performing and touring, Murphy decided to concentrate on record production and mixing. He has worked on various genres like rock, jazz, folk, pop, world and classical music.

Kussu Productions

This company was formed in 1994. This audio production company is engaged not just in the music industry but also the music and television industries. It helps music writers and producers to gain exposure for their songs through movies, soundtracks, television shows, advertisements and multimedia. It helps promote original music from established artists as well as independent artists and indie bands. Kussu Productions has worked with big names in the music, movie and television industries like Sony Pictures, MGM, Universal Music, Millennium Films, Lions Gate, Touchstone Pictures, among others. Some of its most notable artists include Moby, Anastacia and Simply Red.

Matt Bayles

Matt Bayles is a veteran music producer in Seattle. He has been in the recording business since 1995. He was formerly in a band called Minus the Bear. He has helped record music of artists like The Sword, Minus the Bear, Murder City Devils, The Blood Brothers and Isis.

First Com Music

First Com Music is a 32-year old company that is based in Dallas, TX. It provides audio tracks to television networks, radio stations, film producers and TV shows.  It delivers an average of 170,000 music tracks to its clients every year.

Posted by Admin - October 25, 2012 at 12:49 am

Categories: Companies   Tags: , , ,